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MARKETS · GOLD COAST

Gold Coast short-term rental revenue management.

What the Gold Coast holiday-rental market did in 2026, from Surfers Paradise to Broadbeach, and how to price around school holidays and events. Built from the comp sets of the 129 Gold Coast listings we manage.

Updated 2026-10-18

THE MARKET, MONTH BY MONTH

Gold Coast short-term rentals, Oct 2025 to Sep 2026.

These are market numbers, not ours: the average across the PriceLabs comp sets of the Gold Coast listings we price (up to 129 in a month), each month set against the same month a year earlier. A comp set is the group of competing listings a property is priced against, so this is what operators across the market saw.

MonthMarket occupancy (last year → this)Market nightly rate, AUD (last year → this)Market RevPAR vs last yearBooking windowAverage stay
Oct 202582% → 85%A$443 → A$369−13%43 days3.5 nights
Nov 202576% → 80%A$396 → A$339−10%42 days3.6 nights
Dec 202583% → 82%A$535 → A$543+1%55 days3.4 nights
Jan 202687% → 88%A$510 → A$508+1%42 days3.9 nights
Feb 202675% → 79%A$315 → A$325+9%38 days3.7 nights
Mar 202673% → 75%A$298 → A$312+9%35 days3.6 nights
Apr 202681% → 79%A$364 → A$400+6%35 days3.8 nights
May 202672% → 73%A$283 → A$293+5%30 days3.5 nights
Jun 202672% → 74%A$292 → A$316+10%31 days3.6 nights
Jul 202684% → 81%A$342 → A$392+10%40 days3.9 nights
Aug 202680% → 75%A$293 → A$344+12%35 days3.5 nights
Sep 202682% → 79%A$363 → A$441+17%35 days3.8 nights

Source: PriceLabs comp-set data for RevOpt-managed Gold Coast listings, Oct 2025–Sep 2026. Booking window and average stay are this year's market averages. Months still being booked are not shown.

Areas in this data: Surfers Paradise, Broadbeach.

WHAT IT MEANS FOR PRICING

What moves revenue in Gold Coast.

1. School holidays set the calendar

Queensland and interstate school holidays drive the sharpest rate moves: market nightly rates swung from about A$293 to A$543 across the months we track. Each holiday block deserves its own base price and minimum stay, set before families start booking.

2. Occupancy is high, so rate is the lever

Market occupancy stayed around 73–88%. When the market is that full, under-pricing is the most common leak: the calendar fills and nobody notices it filled too cheaply.

3. Events in a compact strip

With most stock packed into a few kilometres of coastline, a major event fills the whole strip at once. Price event dates early and hold; there is little competing supply.

4. Watch the booking window

Guests booked 30–55 days ahead on average. Weekly pace checks matter, especially in the shoulder weeks between holidays.

A SECOND SOURCE · AIRBTICS

What the wider Gold Coast market says.

PriceLabs comp sets show the listings ours compete with directly. Airbtics tracks every active short-term rental in each market, so it's a useful cross-check on the whole picture: median occupancy and nightly rate for Sep 2025–Aug 2026 against the twelve months before, and the change in the number of active listings.

MarketMedian occupancy (prior 12 mo → last 12 mo)Median nightly rate, USDActive listings, year on year
Gold Coast83% → 78%$200 → $228 (+14%)+0%

Source: Airbtics market data (Sep 2025–Aug 2026; averages of monthly medians; nightly rates in USD as Airbtics reports them). More supply (red) means more competition.

What it means. Rates rose while occupancy eased: the market traded volume for rate. Knowing which of your nights can carry the higher rate, and which can't, is where the money is.
HOW WE WORK

A revenue manager for your Gold Coast portfolio.

What you get

  • A named revenue manager who prices every unit, every day, inside your PriceLabs and PMS
  • Revenue projections for every listing, agreed with you up front
  • A weekly pacing check for every listing against its market
  • Local event calendars, seasonal base prices and minimum stays for Gold Coast
  • Monthly reporting in AUD, ready to share with owners

Who it's for

  • Operators with 10+ listings, or $1M+ a year in bookings (or the local equivalent)
  • Teams that answer to owners or investors for the number
  • Under 10 listings? RevBnB, our AI pricing manager, is built for you
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Three quick games on real 2026 Gold Coast rates: set the right price, fill the calendar with the best stays, or beat our revenue manager. Each one ends with your pricing blind spots.

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QUESTIONS

Questions operators ask.

What occupancy do Gold Coast holiday rentals get?

Across the comp sets we track, Gold Coast market occupancy ran about 73–88% in 2026, with nightly rates around A$293–A$543.

Do you cover the rest of Australia?

Yes: the Gold Coast, Sydney, Melbourne and Perth, with reporting in AUD. See our Sydney page too.

What does it cost?

We quote on a call once we've seen your portfolio. There is no setup fee and no lock-in (30 days' notice), and the gap audit is free.

START HERE, FREE

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